How dental practices should manage hiring during COVID-19 pandemic
From DrBicuspid.com Many dental practices throughout the U.S. have been impacted, officially closing their offices completely or only open to emergency patients for the next few weeks. Dentists and team members in these practices are also uncertain of when they will...
The importance of landing pages
Landing pages, schmanding pages. You’ve probably heard the term landing pages so often that you don’t care what it is anymore. But I want to get you going in the right direction when it comes to marketing online. If you want to do marketing the right way on the...
How to create a buyer persona
Buyer personas get thrown around so often that many people consider them unimportant. Maybe it’s the fact that they’ve never seen the benefit or seen one in action, or that they see the act of coming up with personas with funny names like “Sally Sales” to be a bit...
Best Books for Copywriting
Copywriting is an art and a science. It’s all about understanding your customer, what they want, and how your product can help them. Many business owners get this part wrong, and that’s why their copy is bad. They talk about themselves, and a customer doesn’t care...
Company CEO Featured in Gulfshore Business
Summary: Worth revisiting this article that was published in Gulfshore Life Business magazine in 2012. Not much has changed in the world of online reputation management, aside from the important fact that are more than 3.2 billion users on social media. ContentClix...
Step by Step Guide to Creating Social Media Content
Good content is nothing without the proper promotion. Companies (us included) love social media because of the reach we can get. We love being able to share something and have it reach our own audience as well as others who may not have heard of us before. Social...
Does your homepage explain your value?
The homepage can often be the first place a new visitor lands when they find your site. Many of us get the feeling of wanting to get everything on the page. You want to explain what you do, showcase your products or services, talk about who you are, get people to sign...
