How Businesses can Leverage Facebook WiFi to Increase Facebook Likes, Check-Ins and Reviews
How Businesses can Leverage Facebook WiFi to Increase Facebook Likes, Check-Ins and Reviews As many small businesses look to increase their digital footprint, continue to gain a social following and garner rave reviews online, Facebook has developed a tool to help...
The importance of landing pages
Landing pages, schmanding pages. You’ve probably heard the term landing pages so often that you don’t care what it is anymore. But I want to get you going in the right direction when it comes to marketing online. If you want to do marketing the right way on the...
How to create a buyer persona
Buyer personas get thrown around so often that many people consider them unimportant. Maybe it’s the fact that they’ve never seen the benefit or seen one in action, or that they see the act of coming up with personas with funny names like “Sally Sales” to be a bit...
Best Books for Copywriting
Copywriting is an art and a science. It’s all about understanding your customer, what they want, and how your product can help them. Many business owners get this part wrong, and that’s why their copy is bad. They talk about themselves, and a customer doesn’t care...
