Video Content Remains King 👑
550 million hours of video are watched on YouTube daily. This is an important statistic to know in the content marketing industry, especially as it relates to weaving the right balance of content types in your content marketing strategy. It should come as no...
Zuckerberg could find redemption as Facebook use surges amid coronavirus pandemic
By Elizabeth Dwoskin The Washington Post Quarantined at home this month, Mark Zuckerberg sent a 2,000-word letter to his top deputies in an internal private Facebook group, explaining that society was heading toward a much longer period of social isolation than most...
5 Effective Low-Budget Marketing Strategies for Startups
By: Christine Kruse Startups operate under extremely tight budgets, which makes it almost impossible for them to set aside a marketing budget. With their tight budgets, they have to pay employees and rent, buy raw materials and cater to their huge overhead costs....
How to create a buyer persona
Buyer personas get thrown around so often that many people consider them unimportant. Maybe it’s the fact that they’ve never seen the benefit or seen one in action, or that they see the act of coming up with personas with funny names like “Sally Sales” to be a bit...
